Happy Pet Day
Introducing Happy Pet Day
To mark our 25th anniversary this year, we're launching Happy Pet Day - a national day dedicated to recognising the happiness our pets bring us, and what we can do to return the feeling.
Why Happy Pet Day?
Between 17 and 18 million households across the UK share their home with a pet. And the science backs up what pet parents have always known: pets bring us joy, they combat loneliness, and they've even been shown to help slow cognitive decline.
At a time when anxiety and loneliness are at record highs, that matters more than ever. The bond between pets and their people isn't merely a fluffy line (excuse the pun) it’s medicine for modern lives full of stress. Happy Pet Day exists to celebrate that bond, and to give pets a little of the happiness back that they give us every single day.
What's Happening?
Happy Pet Day officially launches at this year's PATS - the biggest moment in the pet industry's calendar - with celebrations, exclusive deals, and new product launches across the Happy Pet range.
Among the highlights: new licensed ranges including Sonic the Hedgehog and Minions, alongside the toy box classics and comfort essentials pet parents already know and love - across dog, cat, small animal and reptile.
How to Get Involved
Sign Up to Our Emails
Sign up to the Happy Pet mailing list to get Happy Pet Day exclusives before they hit the market
Visit Us at PATS, NEC
Visit us at PATS, NEC, Birmingham from 27th - 29th September for the official reveal
